Kevin Lussie, General Manager of keylight USA, unveils insightful subscription customer strategies and forward-looking implementation plans.

Set up your customer journey in 10 minutes

Lussie, whose background includes 25 years in subscriptions and billing systems, with implementations in 20 different countries on multiple platforms in various industries, presented a spotlight session. It captured the key components of subscription businesses, discussing how to create customer focus for growth and why tech strategy needs to align with organizational goals and team objectives.

A deep-dive into keylight's backend business engine

Demonstrating keylight's power in practice, he showcased how to set up a complete order-to-cash process, including a customer self-service journey in 10 minutes using only one business system. Attendees were able to see the full picture of rule-based orchestration across subscription business functions, comprehensive data reports, as well as the extensive App Builder.

The event culminated in vibrant conversations with attendees and other industry leaders. There was extensive interest in keylight and its proven record as a strategic decision for businesses proactively seeking sustainable growth and future business development.

keylight CEO and Founder, Dr Marco Sarich, said:

"Making the right tech decisions for subscription operations saves costs, reduces risk and enables business users to easily enable customer-focused strategies, as well as build business journeys that connect with customers. At keylight we have built a platform with this fundamental understanding at its core, resulting in a flexible, sustainable, uninhibited system that's user centric from end-to-end. Crucially, for business owners, keylight is committed to continuously evolving to meet and exceed the changing needs of consumers and business, so our clients can trust they always have the best solution at their fingertips."