A multi-industrial outlook: Subscription businesses
The sustainability of a subscription business has been an incentive to embrace the development of associated models and technologies across industries.
Customer engagement: Converging digital data for subscriber trends
Proactive customer engagement needs connected systems that allow teams to juggle customers and products through a subscription ecosystem that works.
Customer experience: Personalisation throughout the sales cycle
Subscription systems require a different approach. They need to be designed with people in mind, and things built for people need end-to-end orchestration.
Customer relationships: Being human in a digital world
Customer relationship is not a new concept, but turning it into a reality is where businesses are trapped by technical blockers and outdated thinking.